A Bit About Me

I'm Emily Sheff, a 30-something lover of life whose been passionate about visual storytelling for as long as I can remember.

I've spent over a decade in marketing and communications, working for tourism marketing organizations at the municipal, regional and provincial level, where I had the opportunity to work on some incredibly inspiring creative initiatives.


I've promoted world renowned film and art festivals (T.I.F.F., Luminato, Nuit Blanche etc.); collaborated on editorials for brands like Aritzia and magazines including Chile's Caras and Canada's Glow; co-produced broadcast commercials, online video and lifestyle segments for outlets including Entertainment Tonight; represented brands in appearances on TV and radio; overseen commissioned photo shoots; lead multi-jurisdictional and national tourism campaigns;  written countless pages of copy; and had my writing and photography published in print and online.


I've enjoyed a diversified career gaining experience in media relations, digital marketing, video production, event management, social media marketing, content marketing, corporate communications and more.  

These days I am based in Ontario, Canada, half-way between Ottawa and Toronto in the lovely town of Kingston. From securing the millennial adventure travel website, Nomad Junkies, interviews on outlets like CTV, to shooting commercial photos for a brand's website redesign, I offer a number of freelance services to businesses in the area, and brands and organizations located around the world.   

Looking to improve your digital marketing ROI?

Want to optimize your digital content to generate more leads?


Wish you had unique content to run a memorable social campaign? 

I can likely help! Feel free to browse the services listed below, view my portfolio, and get in touch. I'd love to hear from you.


Let's Collaborate!

Looking to hire a freelancer in any of the following areas? 

Content Marketing

Discover your brand's unique stories and how they can facilitate engagement, generate leads and improve branding. I offer services in content strategy, creation, distribution, management and on/off page SEO.


Beautiful moments are fleeting, but with a camera we have the chance to remember them forever. I offer on-location photo sessions for individuals and brands. 

Media Relations

Get brand visibility on TV and radio. Drive web traffic through guest blogging. Launching a new product or initiative? Let's make a big splash!

Social Media Marketing

Launching new channels, managing campaigns, building long-term strategies, writing daily posts...want to incorporate social media into your overall marketing plan? I can help!

Digital Marketing

Let's define your marketing goals, hone your sales funnel tactics and build an inbound marketing plan that produces results. Not sure your marketing efforts are really working? Let's find out.


Your brand should stand out amongst the digital clutter. Let's create an eye-catching campaign, and build a catalogue of creative assets that will serve your brand for years to come.


SEO writing, evergreen content, ebooks, white papers, corporate booklets, social posts - you name it, I've written it. 

Past & Current Collaborators

- Summit Food Service - Providence Care Kingston - Little Footprints, Big Steps - Lambton Financial Credit Union - Sweet Pea Cloth Diapers - Chill Magazine - Fazer MagazineTourism Toronto - Council of Canadians - Air North, Yukon's Airline - Yukon Government - Victoria Faulker Women's Centre - Vaxandi Group - Horizons UnlimitedWhat's Up YukonNortherm - Yukoners Concerned - Guild Theatre - Up Here - Klondike Adventures - Tread Magazine - Northwestel - Thumbi View Lodge - Marula Lodge - City of Toronto - Nomad Junkies - Overland Journal Magazine



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